Department: –

Course Title课程名称: Advanced Diploma in Marketing市场营销高级文凭

Course Code课程代码: BC4-A5-21

ECTS学分: 120

Course details

Mode: Apprenticeship学徒制

This programme is aimed at giving learners the knowledge and knowhow of the main areas related to the different areas of marketing. They will go into the areas of Digital Marketing, Sales, Advertising, Public Relations and Customer Care in some detail. The insight in these different areas provides the student with the ability to work in different areas of marketing. The learner will also have the opportunity to apply the theory learned in class in practice through the Apprenticeship placement.

本课程旨在为学习者提供与不同市场营销领域相关的主要领域的知识和技能。他们将深入研究数字营销、销售、广告、公共关系和客户关怀等领域的细节。对这些不同领域的洞察为学生提供了在不同市场领域工作的能力。通过学徒实习，学习者也有机会将在课堂上学到的理论应用到实践中。

Dan il-programm għandu l-għan li jipprovdi lill-istudenti l-għarfien u l-kompetenza firrigward tal-aspetti ewlenin relatati mal-oqsma differenti tal-marketing. L-istudenti se jidħlu f’ċertu dettall fl-oqsma tal-Marketing Diġitali, il-Bejgħ, ir-Reklamar, ir-Relazzjonijiet Pubbliċi u l-Assistenza tal-Klijenti. L-għarfien f’dawn l-oqsma differenti jwassal biex l-istudent ikun kapaċi jaħdem f’oqsma differenti tal-marketing. L-istudent ikollu wkoll l-opportunità li, waqt l-Apprendistat, japplika t-teorija li jkun tgħallem fil-klassi.

MQF Level级别: 4

Duration周期 ：2 Years Full-time

Entry requirements: MCAST Diploma in Business
or
4 SEC/O-Level/SSC&P (Level 3) passes

Compulsory: English Language

入学要求:MCAST商业文凭

或

SEC/O-Level/SSC&P (Level 3)通过

必修课:英语语言

Other entry requirements: –

Career opportunities: Brand/Sales Executive
Customer Care Coordinator
Digital Marketing Assistant/Executive
Media Officer
Social Media Coordinator
Public Relations Officer
Sales Representative

Selling and Sales Coordinator

职业机会:品牌/销售主管

客户服务协调员

数字营销助理/行政人员

媒体官

社交媒体协调员

公共关系官员

销售代表

销售和销售协调员

Programme details:

Programme outline(pdf): Download
Key Information for Prospective, Continuing and Progressing Students for Full-Time Programmes